Texas isn’t the first place that comes to mind when most people think about wine, especially “serious” high-quality wine. And yet, Texas is fifth in the nation in both wine production and consumption. The history of grape growing in the state goes back at least to the 1660s, when Franciscan monks planted Mission grapes adjacent to their missions.* Today, Texas is home to a number of American Viticultural Areas, or AVAs; the two most prominent are the Texas High Plains AVA around Lubbock in northwestern Texas, and the Texas Hill Country AVA in central Texas west of Austin.
In his 20s, Texas native Randy Hester left a frustrating career in Psychology and adolescent mental health, and began to search for his next path in life. His first real exposure to the world of wine came during his years in restaurant management, where he discovered he had a naturally talented palate. Randy eventually moved into wine sales and distribution where he became intrigued with winemaking, and felt compelled to create his own.
In 2006, at the age of 36, he and his wife Brooke headed to Napa Valley. Serendipitously, Brook secured the position of CFO at Patz and Hall, famous for vineyard-designated Chardonnays and Pinot Noirs. In short order, James Hall became Randy’s mentor, beginning the Hester’s 11-year sojourn in Napa, years that included stints at Cakebread Cellars, Colgin Cellars, Caldwell Vineyard, Realm Cellars, and Marciano Estate as well. Hester made the most of his time there, working the fields and wineries, talking to winemakers and growers, and touring vineyards, all while taking night classes at UC Davis and Napa College.
But the Hesters, both meticulous planners, always intended to return to Texas, which they did in 2017, founding the C.L. Butaud Winery in Austin. Rather than name the winery after himself, as is so often the case, C.L. Butaud [byu-tow] is an homage to Hester’s great grandfather, known as Frenchy, who exerted an early and positive influence on him as a boy.
At the very beginning, the Hesters made a conscious decision not to farm, so Butaud has no vineyards of its own, aka estate vines. Instead, Hester utilizes 100 percent Texas-grown grapes from a network of trusted growers in the High Plains AVA. This allows him maximum flexibility to select fruit best suited to his philosophy of a clean approach to natural winemaking. He is both minimalist and experimental, while at the same time paying respect to the traditions of winemaking, and relies on his artistic instincts as well as the empirical data of fermentation science he has amassed.
Although a winery of his own is due in the near future, Hester currently works on a Custom Crush business model. This is the idea of making wine in a facility with equipment and resources provided by the facility management team. It can be a great way to make wine without the overhead and capital investment of a dedicated winery.
Determined to produce wines to be taken seriously, Hester has avoided all of the Texas/cowboy/yee-haw clichés in the packaging and marketing of his products.
As of this writing, C.L. Butaud is producing 13 different wines from seven different vineyard sites, and crushes 80 tons of Texas fruit.
*For much more on the Franciscans and the Missions, click here.
C.L. Butaud Cease & Desist Red Wine Blend 2021
Cease & Desist is an unusual name for a wine, is it not? It comes from a trademark infringement squabble that Hester was involved in. It centered on his first label, Lightning Wines, which he made while still in California. A litigious Napa producer felt aggrieved and sued over the use of the name, demanding that Hester cease and desist. But, Hester prevailed in the lawsuit, and was able to keep Lightning Wines as the business and label name. To commemorate this legal dustup, Hester decided to call the proprietary red blend a fanciful name, Cease & Desist, which he continues to use under the C.L. Butaud wine label.
A blend of 73% Tempranillo, 20% Mourvèdre, and 7% Grenache, the juice was aged on the lees for 11 months in 60% new and 40% used French oak and stainless steel barrels. There was a further five months of aging in barrel, and six months in bottle before release. In the glass the wine is a medium dark red with just a wisp of brick. The nose displays raspberry and blueberry aromas. These continue of the palate, plus a hint of graphite and clove, all supported by bracing tannins and good acidity. It all wraps up in a velvety finish. A serious wine from Texas. Who knew? 367 cases produced. ABV is 14.2%.
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